We Rounded Off the Previous Year at Nelt Pharmaceuticals With Record Results and Novelties

Today, one of the pillars of our Accelerate 2025 strategy is the regional development of Nelt Pharmaceuticals Division, through representation and distribution of medicines, medical devices, nutritional supplements, food and cosmetics in 6 Balkan markets.

At the very end of the year 2023, we have confirmed the significant success and record results achieved. Our Nelt Pharmaceuticals Team organized an event at which we gathered associates, colleagues and friends in a pleasant atmosphere of the Copernicus Center. This was a wonderful opportunity to round off another successful year, share wonderful moments with dear people, as well as  present a new product line of the brand  Sebamed, which we represent.

For me it was a great  honor to open the gathering of 250 pharmacists, doctors, journalists, and influencers. I started my narrative with the history of the development of Nelt and the Division for the sale of pharmaceutical products,  founded in 2008, which today represents global leaders – companies Procter & Gamble, Kenvue (ex Johnson & Johnson), Reckitt, Sebapharma, Nestle, i.e. world-famous brands Strepsils, Olynth, Pampers, Sebamed, Durex, Oral B…

We acquainted our guests with our Baby Food Factory, which has been part of Nelt Group since 2018, and which is the most modern factory in this part of Europe. The quality of Nutrino products and the variety of flavors have contributed to securing the number 1 position in the baby food segment. According to the latest Nielsen data, the Nutrino brand has a 35% MS in this category, which we are particularly proud of.

Dr. Jelena Dobrivojevic, Product Manager at Nelt Pharmaceuticals, presented our guests with more details related to the Sebamed brand, while Prof. Dr. Vesna Karanikolic, Dermatologist, presented the novelties from the Anti-aging portfolio of the German medical cosmetics Sebamed. Our guests had the opportunity to hear the history of how Dr. Hanz Maurer, from the University of Bonn, back in the 60s of the last century, made the first Sindet pH5.5 (Sebamed soap), which, due to its pH value present in healthy skin, could be used in patients with dry skin and skin changes. Sebamed cosmetics, which is distributed in over 80 countries all around the world today, originates from this discovery,

Santa Claus distributed the new products from the Sebamed Anti-ageing line to all participants, and we continued the gathering with cocktails and music.

I am happy that we have celebrated the successful 2023 and opened the story for an even more successful 2024.

We are here for you.