Patelina arrives in Romania
Continuing the expansion of Nelt-owned brands across European markets
Patelina, one of the brands of our company Neoplanta, is now available on the Romanian market, marking another important step in the expansion of Nelt-owned brands across Europe.
The launch further strengthens the presence of our brands in Romania through Nelt Corp’s distribution network and reflects our commitment to bringing trusted, high-quality brands closer to consumers.
“The launch of Patelina in the Romanian market marks another important step in strengthening Nelt’s presence and the presence of our factories’ brands in the country. We believe that the product’s quality and strong brand identity will help Patelina quickly connect with Romanian consumers and support our plans for further business growth and development”, said Gabriel Barbu, Market Executive Director, Nelt Romania.
As we continue to execute the Ascend 2030 strategy, expanding the presence of our brands remains one of the key drivers of sustainable growth and long-term value creation across all the markets where we operate.