More than 65,000 First Graders Received Bambi Gift Packs with Nelt’s Support
A Traditional Initiative by Nelt and Bambi Delighted a New Generation of First Graders
At the beginning of the new school year, more than 65,000 first graders across Serbia received Bambi gift packs, delivered with the logistical support of our company.
The traditional initiative made the first day of school even sweeter for first graders. Each child received a gift pack containing practical school supplies, a notebook, a class schedule and selected Plazma products from Bambi’s portfolio. The first packs were symbolically presented to pupils at Dositej Obradović Primary School in Požarevac, in the presence of representatives of the Ministry of Education, Bambi and Nelt.
“Nelt and Bambi are partners in several markets across the region, and I am pleased that, alongside our day-to-day business cooperation, we had the opportunity to support first graders. Our CSR strategy has long focused on young people and education, so we were delighted to accept Bambi’s invitation and once again manage the logistics for delivering the gift packs throughout Serbia”, said Marko Milanković, Director of Communications at Nelt Group.
Jovana Važić, Corporate Affairs and Sustainability Manager at Bambi, emphasized that the company was particularly proud that the initiative, which has a long tradition in Serbia, was expanded across the region this year.
“Through this initiative, we want to help make the first day of school even more joyful and memorable, while also supporting the communities in which we live and operate. We are especially proud that the initiative, which has a long tradition in Serbia, was expanded across the region this year, reaching even more first graders at the very beginning of their educational journey”, Jovana added.
Nelt also provided logistical support for the initiative in Bosnia and Herzegovina and North Macedonia.
This initiative once again demonstrates how a strong partnership, a shared commitment to the community and reliable logistics can contribute to a more memorable beginning of an important new chapter in life.
