Chips Way

Chips Way is a potato chip manufacturing factory that began operations in 1971 in Čačak, as the only salty snacks factory in the former Yugoslavia.

Since 2013, the factory has undergone a major transformation, and in 2022, Chips Way became part of the Integral Investment Fund and the Nelt Group.

Today, Chips Way is one of the most technologically advanced snack factories in the world, specializing in the production of salty snacks. With over 200 employees and 4 production lines, the factory—equipped with cutting-edge technology and expert staff—produces chips made from 100% locally grown potatoes, cultivated in its own carefully maintained fields.

In addition to well-known brands such as Čačanski Čips and Gricko, significant investment is being made in the segment of seasoned chips, as well as in the flips and popcorn categories.

200+ employees

10 Global markets

4 Production lines

Brands

Markets

Austria • Bosnia and Herzegovina • Bulgaria • Montenegro • Greece • Croatia • Kosovo • North Macedonia • Germany • Slovenia

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